Part 1 of Essay
Nike Inc. was incorporated in 1968 under the laws of the state of Oregon, USA. The general business activities can be described as follows: design, development, and global marketing of high quality footwear, equipment and accessory products. Nike is the largest seller of athletic footwear and athletic apparel in the world ....

Part 2 of Essay
.... When P. Knight and B. Bowerman created Nike, they decided to create a company to win, for the "ultimate victory". This idea has been influencing Nike (the Greek Goddess of Victory) every day and it has been a dramatic success. (millions of dollars) 1999 1984 1989 Total Revenue 8,777 3,790 1,711 Total Net Income 451 299 167 They have built a remarkable company, which has emerged as one of the world's greatest brand names. It is said that Nike posesses a reputation comparable to those of McDonald' ....